You could be bombarded here with information because our industry is riding the wave of fitness technology not only through fitness equipment such as the commercial cardio equipment lines that are available, but through fitness apps and fitness wearable technology and group fitness effort and measurement software and programs such as MYZONE or Polar 2.0. All linked back to the all important ‘member expereince’, you can see why fitness technology is an extremely relevant and popular area for you to look through.
Are you looking for ways to get members to reconnect with you and motivate them to get back into their workout routines? The cost of living crisis is being felt across Australia, and gyms need to offer increased value to members for those membership fees to be justified in the next round of household spending […]
Using the Evolt 360 Body Scanner to Get Members Through The Door Read More »
With the home gym equipment market offering increasingly great value, and the humble stationary bike now more interactive and connected than ever before, you may be noticing less bums on seats in your cycle studio. A cardio theatre is a significant investment, both with the purchase and maintenance of exercise equipment and also due to
Solutions For Filling Up Empty Cycle Studios Read More »
From 13th March 2024, Myzone will be switching on its newest feature, MZ-Open – an access function, which enables members to integrate their existing smart watch with the Myzone ecosystem at their gym. This function means gym owners can create more community within their membership, offering more incentives for their members to stick around, get
MZ-Open: Integrating MyZone With Your Existing Smart Watch Read More »
North Pole Engineering, a global leader in sports and fitness technology solutions, has proudly announced a strategic partnership with GROUPEX, appointing them as the exclusive distributor for North Pole Engineering products and solutions in Australia. This collaboration represents a significant step in fortifying North Pole Engineering’s footprint in the Pacific region, providing Australian athletes, fitness
PJ van Gyen realised there was a need for a platform that connected fitness trainers and potential clients when he felt the disconnect from both sides of the equation. As a client, eager to expand on his training, he found it hard to connect with someone who had the right expertise. Then, as a trainer,
Grow Your PT Business with Flex App: The Tinder of Personal Training Read More »
A recent publication in the Scientific Journal of Sport and Performance highlights the transformative impact of digital weight on enhancing athletic performance. This could be because of the ability to utilise AI to train eccentrically, which is difficult to do without the help of another person. How is Emerging Tech Enhancing the Benefits of Eccentric
New Study Explores The Benefits of Eccentric Training for Athletes Read More »
Thanks to Prue Harvey, Education Coordinator at BFT, for this article. The concept of gamification is nothing new in fitness – think Apple watches, heart rate monitors, etc – but how it’s executed can change the game for your product or business. The use of gamification in workouts has been showing increasing popularity, from virtual
Introducing Gamification in Workouts: The Secret to Motivation and Results Read More »
In the next evolution of the world’s most popular VR fitness app, Les Mills BODYCOMBAT XR brings Mixed Reality experiences into the mix – a feature that merges virtual reality with the user’s actual reality. Paired with the META Quest 3 VR headset, the new app offers a virtual training space like no other, fusing
Move Over BODYCOMBAT VR. Welcome Les Mills BODYCOMBAT XR. Read More »
In the dynamic and competitive landscape of the Australian fitness industry, effective gym management plays a crucial role in ensuring the success of both fitness professionals and gym owners. The right management platform can make the difference between a seamless membership experience and something that’s clunky and inconvenient for the manager, staff, and members. PushPress
When Fiona McKenzie was struggling to find a good way to stream her dance fitness classes during the pandemic, she decided to take matters into her own hands. With a background in IT and a web developer for a husband, Fiona set about creating her own streaming platform, designed specifically for fitness professionals. This “little
My Fit Pro: A Better Live Streaming Platform for Fitness Businesses Read More »
Amid the technological upgrades of pretty much every other piece of exercise equipment, there’s been one item that has remained untouched – the Pilates reformer. Until now… Nuforma Pilates is the result of over 20 years of research and the previously UK-based offering is now available in the first Nuforma Pilates studio in Bondi Junction,
Nuforma Pilates: The Reformer Reinvented Read More »
With as many as one in five Australians experiencing chronic pain, researchers are constantly searching for new and innovative ways to manage symptoms. The University of South Australia is using VR (virtual reality) to allow chronic pain sufferers to ‘swap’ their body with that of a superhero in a bid to persuade their brain that
Virtual Reality Smashing Through Chronic Pain Read More »
