January 2014

arnold golds gym

Arnold Goes Undercover at Gold’s Gym

Regional manager ‘Howard’ surprises Venice Beach gym-goers to promote After-School All-Stars. Arnold Schwarzenegger is two-for-two this week when it comes to trying on new personas (and wigs). In another hilarious turn, Arnold goes “undercover” as Howard, a trainer-turned-regional manager at Gold’s Gym in Venice Beach in which he surprises unwitting gym-goers with motivation and training

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PT.Transact Announces Electronic Payments

PT.Transact Announces The Availability of Electronic Payments

Finally personal trainers can now enjoy for their PT business one of the most popular benefits that health clubs and PT studios have long had- the ability to sell direct debit services and offer credit card payments to your clients! PT.Transact, which boasts thousands of personal trainer customers all over the world, has recently announced

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Active Management Unveils Plans to #enhance the Global Fitness Industry

“Enhance” implies respect and acknowledgement that what you are already doing is working well. However, there’s always a way to make your current results even better! And that’s why Active Management have launched a global campaign – to #enhance the world! Active Management’s guiding principle is to #enhance; in their business decisions, in their strategy

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Cybex Bravo - Now available from Life Fitness

Cybex Bravo Functional Training System

The Bravo’s unique, state-of-the-art stabilisation system means members can increase core strength and workload at the same time. With a 3x increase in load capacity and a 3x increase in core activation, no other functional trainer can touch Bravo’s results. Download a personalised training program that works with your body’s unique biomechanics with the Cybex

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Turn Resolutions Into Reality

Master Trainer Josh Stolz reveals to Sheila Monaghan, the planks you should be doing (but probably aren’t), taking a traditional move in new directions. Now that the plank has effectively supplanted the crunch as the go-to core-strengthener, exercisers have placed a premium on their ability to hold the toning move—the longer, the better. As one-minute

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