When I first saw the XR Slide, I really did think, wow so simple. I also thought, I can see a potentially tough workout in this portable and lightweight creation. Having used wooden discs at the gym for some core and flexibility movements, the XR Slide clearly offers something way beyond that in functionality and […]
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Childhood obesity rates in Australia are at an alarming all-time high. What is being done about this problem? Enter Kelly Sumich – the Director, Sports Science Education Institute in Perth, Western Australia. Kelly has penned a unique book addressing this situation, ‘Coaching Children: Sports science essentials’, to be released May 2013. About the book Coaching
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What does your role entail? The key areas are understanding customer and end-user needs, and helping to develop new products and services. We spend a considerable amount of time with customers around the globe understanding trends, talking to operators and staff, observing and interviewing exercisers and looking for new ways Precor can continue to improve
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Measuring body weight or body composition is an important part of any fitness program. Knowing what product is best for your business can be difficult in a market flooded with a multitude of measuring devices. In order to keep up with the competition, trainers and club/studio owners need body measurement and composition tools that provide
The first international and spanking new UFC Gym® shakes up Sydney’s fitness scene. Fans of Mixed Martial Arts (MMA) will be itching to check out the latest endeavour from the partnership of the world MMA leader, Ultimate Fighting Championship® (UFC®) and New Evolution Ventures™ (NeV). Introducing the UFC Gym®, the first of its kind in
Making a leap of faith to start your own fitness business can be daunting. We spoke to personal trainers who are at different stages of their business lifecycle, to find out the challenges, the rewards and their secrets to success “Be prepared to work hard, be committed to all aspects of your job, want to
Now you can take your training to the next level! Introduction the CrossCore. A rotational bodyweight training system that was originally designed as a versatile indoor/outdoor fitness system for the US Military. The CrossCore is unique because it is the only rotational bodyweight trainer in the world that utilizes a lockable pulley system. When more
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Running a business in the health industry can feel like a bit of a juggling act. You need to simultaneously manage member retention, acquisition, marketing, staff, training, retail, cleanliness, maintenance, keeping up with industry trends, and more reporting than you ever thought possible. All the while you need to be watching your costs, and keeping
Efficient Systems For Managing Your Members Read More »
An efficient access control system is imperative in the ultimate success of any type of business, not only for letting the right people in, but keeping the right people out. Whether it’s a large chain of health clubs, a small studio, an unstaffed 24/7 gym or a one-man-personal training-show, choosing the right access control system
Gone are the days when owners might just throw an assortment of cardio equipment, some hand weights and a radio into a brightly lit room and call it a gym. These days we have so much information and research about how design elements can contribute to the success of a gym or PT studio. The
Beauty Means Business Read More »
The truth is, people make instant judgments about whether or not they’ll read your emails, and it’s all based on a quick glance. You do it too! Here’s how we all sort through our inboxes: We choose an email message We give it a two-second glance We decide if it’s worth our time If it
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The success of a health club relies on many factors; one of which is member retention. We consulted leading industry operators to identify the most successful strategies to help you smash your retention records. Paul Brown Paul Brown, aka ‘Mr Retention’ is the director of Face2Face Retention Systems (www.myf2f.com), which is a world-leading innovator in
Attention On Retention! Read More »
